Angela Kohler designed the Lost things stop motion i researched earlier, i love how fun her animations are and i especially like how how fabrics are used as backdrops to integrate contrasting textures. Below are two advertisements created to portray the kindle. Again one character has been used which helps to ensure the continuity and the pieces fluidity. The colours are fun and the red helps to establish other focal points ( something i can think about using since Red and blue are the colours on the Union Jack). The stop motion moves downwards which again instigates a flow. I really like how different colours and objects are created out of jumpers and items of clothing which further emphasises the playful aspect. Even the Kindles bunny ears conforms to this atmosphere and it successfully matches the last character:the magician.
i like the clouds which i may use within my own backdrop they're simple and simultaneously textural.
http://www.youtube.com/watch?v=VAnWsr8BFlk
again the last shot of the kindle cements the products importance but again its a fun portrayal, the added mask almost gives the kindle itself its own character. This was also generated in the Lost things animation, where the household objects had lives of their own. The Kindle needs this fun character persona to add interest its such a bland shape on its own i think that this manipulation of a playful personality really highlights the product and entices the market.
i love this beam of light, its solidity really contrasts against the black and it directs the eye outwards across the frame.
i think that my favourite part of this stop motion is this section with the fabric sea (the yellow and blues remind me a lot of Van Gogh's starry knight) its textural, it flows and it also helps to frame the 3 dimensional elements of the boat and the main man. it's a lot darker than the other one but i think i prefer it it looks more dramatic and the movement of all the fabric is really very tangible.
http://www.youtube.com/watch?v=imUlJnq0t00
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