After looking into the Cath Kidston conversational prints referenced in the brief I decided to make a mood board of all of the prints that I considered conversational within her range.
Before doing so I looked up the term conversational print in order to ensure that I fully understood its definition:
"Any print with a recognisable picture in it, like cats or dogs or fairies or toothbrushes–something you might strike up a conversation about, as in “hey, are those frogs with fishing rods on that fabric?"
To my mind this implied that there had to be a clear theme, a collection of images that conveyed a sense of story, that allowed the target audience to look at it and engage.
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